Strategy Communications 18 Nov 2015 Have you Lost Your Voice in Your Communications? When I think of voice in a marketing context I think about the first steps we take in communication. Those steps are tentative and often unsure. It’s where we first tell our story to others outside of our immediate sphere. It’s the true test of… Finola Howard
Marketing How to use Twitter in your Marketing 20 Jun 2015 Top 10 Tips on How to use Twitter in your Marketing I believe in an integrated approach to marketing. That it should be built cohesively around a central hub which is your business. Twitter is a spoke on that hub. It can be useful. It can be powerful and it most certainly can contribute to the… Finola Howard
Marketing Marketing Bites: The Business Card 03 Feb 2015 Marketing Bites: The Business Card One might think that in this technologically obsessed world in which we live that the Business Card is now defunct. One might even assume that people aren’t interested in collecting business cards at all. They’ll just bump phones with you and get your contacts that… Finola Howard
Marketing 6 Steps to Positioning your Business 13 Jan 2015 6 Steps To Positioning Your Business To Be More Successful All great marketing is about great preparation. It’s the ability to ask the right questions, make the right deductions from the answers and carve a path that will move your business to where you want it to go. It’s about positioning your business effectively in… Finola Howard
Marketing What Makes You Remarkable? 12 Nov 2014 What Makes You Remarkable? Inspired by Seth Godin’s Purple Cow this marketing bite is something I find myself saying to many clients when we start to speak about marketing and what it means to do Great Marketing. When you are trying to position yourself in the market place and… Finola Howard