BUSINESS

How to Protect Yourself Financially and Legally as a Freelancer

How to Protect Yourself Financially and Legally as a Freelancer

Choosing a career as a freelancer is always a good choice. You favor more flexibility in your work schedule as ...
Improve Relationships

Improving a Relationship with Your Employees

Tension that lingers around office premises and unsatisfied employees are, unfortunately, a thing more common than it should be. Digging ...
5 Business Lessons

5 Business Lessons I Learned From Starting a Company

Starting a company is sort of like an adventure. You start from one point, but the road may take you ...
The Most Common Mistakes to Avoid When Starting a Business

The Most Common Mistakes to Avoid When Starting a Business

As any entrepreneur knows, starting a business is a complex venture and things sometimes catch you off guard, especially if ...

MARKETING

How To Market New Products

How To Market New Products

A new product launch is probably the most challenging marketing task. Companies often use their latest products to enter a ...
Google Favors Mobile-Friendly Websites

Google Favors Mobile-Friendly Websites

In February 2015, Google announced that mobile-friendly websites will have a significant impact in their mobile search results to help ...
roi

Best Ways to Measure Marketing ROI

When it comes to business and marketing, there is nothing more significant than Return on investment (ROI). A key performance ...
print digital marketing

4 Ways Print and Digital Marketing Are More Powerful Together

We’ve become a digitally-driven world, and with anything we need at our fingertips, a few clicks away, it’s no wonder ...

STRATEGY

Didn't Hit Your Peak Success?

Didn’t Hit Your Peak Success in 2016?

Do you feel like your 2016 wasn't as successful as you'd hoped? You had a ...
Social Media Procrastination

Overcoming Social Media Procrastination

I’ve noticed that whenever I post about consistency and creating an effective social media strategy, ...
How to become an influencer

How To Become An Influencer

There are experts, and then there are influencers. Experts know their stuff. Influencers not only ...
Digital Publishing

Digital Publishing as an Eco-Friendly Marketing Strategy

Much like Gutenberg’s printing press has revolutionized Europe’s cultural climate in the mid-15th century, so ...

WEB DEVELOPMENT

Increasing Website Performance

Tips for Increasing Your Website Performance

The performance of your website is probably one of its most important aspects. Not only does it affect the overall ...
Tic Tac Toe

Build the Tic-Tac-Toe Game with jQuery

Below is the code to build the Tic-Tac-Toe game using HTML, CSS, JavaScript/jQuery. Please contact me at maria@mclinteractive.com if you ...
How To Set Up Virtual Hosts On Mac OS X Lion 10.7.5

How To Set Up Virtual Hosts On Mac OS X Lion 10.7.5

When building a new website, I set up a virtual host in my development environment, because it helps me get ...
Tips

Phishing Vulnerability Of Links Opening In A New Window

The following phishing vulnerability is not well known, and should receive your full attention. To open a link in a ...

BRANDING

Branding Hacks

Putting Your Brand on a Business Map: 6 Key Hacks

The main difference between a business and a brand is that the former is a ...
own brand

4 Essentials for Starting Your Own Brand

Many people believe that the brand is the same as a logo but although significant, ...
Brand Awareness

3 Ways to Increase Your Brand Awareness

How much time and energy do you spend on brand awareness? Maybe a better question ...
Personal Website

4 Step Guide to Building a Personal Website

Having a personal website is very important these days. The main reason so many people ...

WEB DESIGN

Questions To Ask Clients for E-Commerce Web Redesign Projects

Questions To Ask Clients for E-Commerce Web Redesign Projects

The below are questions I ask clients who want to redesign their e-commerce website. Thoroughness, transparency, and clear expectations are ...
Collection Of Web Safe Fonts

Collection Of Web Safe Fonts

Google web fonts are great and easy to use. Otherwise, here is a list of the most standard Web safe ...
Psychology of Colors

Psychology Of Web Colors

The color table below was retrieved from The Science Behind Colors, an article of The Logo Company. Colors are an ...
Web Color Palette

Collection Of Web Color Palettes

Below is a collection of color palettes for the Web. You can search for color palettes on COLOURlovers. #395668 #FFFFFF ...