BUSINESS
5 Ways Brands Use Marketing Events to Grow
Unlike clear-cut advertisements and promotional content, engaging and interactive content has become the modern-day favorite for brands and customers alike ...
How to Find the Right Business Idea When Starting a Business?
Even though a lot of people focus on logistics, team composition, and business model right away, the key thing to ...
Common Legal Mistakes That Can Ruin Your Startup
If you’re starting a business, every decision you make in the first phase of your company’s development is crucial for ...
Primary Challenges Entrepreneurs Face when Launching a Company
It’s an entrepreneurial age we live in nowadays, as aspiring business leaders from across the globe are eager to take ...
MARKETING
Modern SEO 2015
After watching How Google SEO Works Video - 2015 Authority Content by David Jenyns, I gathered the information below which ...
How To Market New Products
A new product launch is probably the most challenging marketing task. Companies often use their latest products to enter a ...
Tips for Measuring Marketing Effectiveness
Nowadays, it's imperative for businesses to have a clear picture about whether their efforts to attract customers and drive sales, ...
What is Email Marketing?
What is email marketing and how does it work? Email marketing does not mean pitch, pitch and then pitch some ...
STRATEGY
6 Quick Tips To Build A Great Content Strategy
Content is king. And, well… queen too. Always has been and always will be. It’s ...
Why Should Small Businesses Care About SEO?
One of the greatest problems with digital marketing is the fact that a lot of ...
Digital Publishing as an Eco-Friendly Marketing Strategy
Much like Gutenberg’s printing press has revolutionized Europe’s cultural climate in the mid-15th century, so ...
How To Use Twitter to Test Your Headlines
Finding exactly the right words is the key to getting people to open your e-mails, ...
WEB DEVELOPMENT
Collection Of HTML Colors
Below is a collection of colors safe for the Web. We also made available a collection of color palettes, which ...
Tips for Increasing Your Website Performance
The performance of your website is probably one of its most important aspects. Not only does it affect the overall ...
What You Need to Know to Start Your Own Website
Every person working in the public sphere sooner or later becomes a part of the online community. The presence on ...
Create a Countdown with JavaScript and jQuery
Below is the code to create a timer countdown using HTML, SASS, ES6 JavaScript and jQuery. The target date is ...
BRANDING
Going Global: International Branding Strategies
A lot of people make a mistake of misinterpreting what the term going global actually ...
4 Essentials for Starting Your Own Brand
Many people believe that the brand is the same as a logo but although significant, ...
3 Killer Tips for Social Media Logo Design
For a number of brands on social media, a great logo is what clients associate ...
Eight steps to recover your personal brand
An offensive Twitter post. A joke that falls flat at a board meeting. We’ve all ...
WEB DESIGN
Collection Of Web Color Palettes
Below is a collection of color palettes for the Web. You can search for color palettes on COLOURlovers. #395668 #FFFFFF ...
Psychology Of Web Colors
The color table below was retrieved from The Science Behind Colors, an article of The Logo Company. Colors are an ...
Questions To Ask Clients for E-Commerce Web Redesign Projects
The below are questions I ask clients who want to redesign their e-commerce website. Thoroughness, transparency, and clear expectations are ...
How to Use Visual Content to Improve Audience Engagement
Whether you run a personal blog or are in charge of a big online shopping hub, your goal is to ...