BRANDING

Amanda Rose

Eight steps to recover your personal brand

An offensive Twitter post. A joke that falls flat at a board meeting. We’ve all witnessed a brand crisis – ...
global brending

Going Global: International Branding Strategies

A lot of people make a mistake of misinterpreting what the term going global actually means. For instance, they assume ...

MARKETING

5 Social Media Metrics Your Business Needs to Track

5 Social Media Metrics Your Business Needs to Track

Today, social media has become an integral part of our daily lives. It has rooted itself so deeply into our ...
measuring marketing

Tips for Measuring Marketing Effectiveness

Nowadays, it's imperative for businesses to have a clear picture about whether their efforts to attract customers and drive sales, ...
5 Blog Marketing Techniques

5 Blog Marketing Techniques

New bloggers and veteran bloggers alike worry about how to get more sales, visitors, and readers. They are often looking ...

BUSINESS

ecommerce

eCommerce Trends That Are Determining The Future of Online Retail

Online shopping has become an essential part of modern life with more and more people choosing to buy their products ...
How to Protect Yourself Financially and Legally as a Freelancer

How to Protect Yourself Financially and Legally as a Freelancer

Choosing a career as a freelancer is always a good choice. You favor more flexibility in your work schedule as ...
Employee Customer Loyalty

Best Ways to Inspire Employee and Customer Loyalty

Employees often claim in various surveys that they value polite communication and a fair management style more than a high ...

ARTIFICIAL INTELLIGENCE

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STRATEGY

Network Strategy

How To Network Just Two Hours A Week

Being a CEO, a business owner, or a busy executive, you really don’t have time ...
How to become an influencer

How To Become An Influencer

There are experts, and then there are influencers. Experts know their stuff. Influencers not only ...
Accessibility: Make Your Company Socially Responsible

Accessibility: Make Your Company Socially Responsible

[This post was also published on Wuhcag's Blog] Website Accessibility July 25, 2012. "About 56.7 ...
A Simple Sales Funnel Strategy

A Simple Sales Funnel Strategy

Are you starting to believe it is a myth? I’m talking about the ever illusive ...

WEB DEVELOPMENT

Increasing Website Performance

Tips for Increasing Your Website Performance

The performance of your website is probably one of its most important aspects. Not only does it affect the overall ...
Collection Of Web Safe Fonts

Collection Of Web Safe Fonts

Google web fonts are great and easy to use. Otherwise, here is a list of the most standard Web safe ...
Slideshow jQuery

Build a Slideshow with jQuery

Below is the code to build a slideshow using HTML, CSS, and JavaScript/jQuery. Please contact me at maria@mclinteractive.com if you ...

WEB DESIGN

Psychology of Colors

Psychology Of Web Colors

The color table below was retrieved from The Science Behind Colors, an article of The Logo Company. Colors are an ...
Collection Of Web Safe Fonts

Collection Of Web Safe Fonts

Google web fonts are great and easy to use. Otherwise, here is a list of the most standard Web safe ...
Questions To Ask Clients for E-Commerce Web Redesign Projects

Questions To Ask Clients for E-Commerce Web Redesign Projects

The below are questions I ask clients who want to redesign their e-commerce website. Thoroughness, transparency, and clear expectations are ...