What is Content Marketing

What is Content Marketing?

When you think about content marketing, what is the first thing you think of? Blogging? Writing articles? What about visual content? I read a great article on HubSpot that expanded on the conversation about what content marketing really is. It had great statistics, and you know I love statistics! Here are a few that I thought were interesting:

"Cisco projects that global internet traffic from videos will make up 80% of all traffic by 2019."

"Infographics are liked and shared on social media 3x’s more than any other type of content."

"Tweets with images receive 150% more retweets than tweets without images."

In today’s video we will cover different formats of content marketing and how to use them.

Video Highlights:

01:00 What is content marketing?

01:48 Different types of content marketing

02:22 How do you use blogs for content marketing

03:26 Other types of content marketing

03:47 How to use what you already have for your content marketing

You might be interested in the following