To boost your traffic and sales, you’ve invested heavily in your site’s optimization. You’re constantly working on its responsiveness to make it relevant to both desktop and mobile searchers. Also, you’re doing both on-page and off-page SEO, creating valuable content regularly, and promoting your brand via email and social networks. Still, your sales are unsatisfactory.…
Read MoreContent Marketing When You Hate Writing Content
We know you want your brand to be a leader in your industry — and it’s the same whether it’s your personal brand or your business brand. Doing this means you have to keep promoting your expertise to the world, and that requires creating content. For most business people this is an excruciating task. We’re…
Read MoreContent Marketing Creates 3x’s More Leads Than Traditional Marketing
According to Demand Metric "Content marketing creates 3x’s more leads than traditional marketing and cost 62% less." If you think about it, it makes perfect sense. Content marketing can be very focused, whereas traditional marketing is more like throwing darts. Content marketing is talk to them marketing Print, TV and radio marketing are "Talk at…
Read MoreWhat is Content Marketing?
When you think about content marketing, what is the first thing you think of? Blogging? Writing articles? What about visual content? I read a great article on HubSpot that expanded on the conversation about what content marketing really is. It had great statistics, and you know I love statistics! Here are a few that I…
Read MoreThings Small Businesses Should Outsource
Small businesses need to work on decreasing their overhead expenses in order to invest more money into business growth. There are many business tasks that are hard to manage with a limited budget and small companies need to outsource them to specialized agencies that employ the top industry experts. Services of these agencies are not…
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