Content Marketing Archives - MCL Interactive

23 Mar 2018

How Powerful Is Your Offer Funnel?

To boost your traffic and sales, you’ve invested heavily in your site’s optimization. You’re constantly working on its responsiveness to make it relevant to both desktop and mobile searchers. Also, you’re doing both on-page and off-page SEO, creating valuable content regularly, and promoting your brand…

Emma Miller

Marketing

06 Sep 2017

Content Marketing When You Hate Writing Content

We know you want your brand to be a leader in your industry -- and it's the same whether it's your personal brand or your business brand. Doing this means you have to keep promoting your expertise to the world, and that requires creating content.…

Amanda Rose

Marketing

17 Jun 2017

Content Marketing Creates 3x’s More Leads Than Traditional Marketing

According to Demand Metric "Content marketing creates 3x’s more leads than traditional marketing and cost 62% less." If you think about it, it makes perfect sense. Content marketing can be very focused, whereas traditional marketing is more like throwing darts. Content marketing is talk to…

Michele Scism

Marketing

07 Jun 2017

What is Content Marketing?

When you think about content marketing, what is the first thing you think of? Blogging? Writing articles? What about visual content? I read a great article on HubSpot that expanded on the conversation about what content marketing really is. It had great statistics, and you…

Michele Scism

Strategy

04 Jan 2017

Things Small Businesses Should Outsource

Small businesses need to work on decreasing their overhead expenses in order to invest more money into business growth. There are many business tasks that are hard to manage with a limited budget and small companies need to outsource them to specialized agencies that employ…

Emma Miller