10 Common Digital Marketing Mistakes and How to Fix Them

Marketing Mistakes

Whether you’re spending a fortune on your digital marketing or nothing at all (yet) you need to be aware of the most common mistakes: what you’re doing wrong, why it’s not working and how you can protect yourself from being taken advantage of. Mistakes to avoid 1. Thinking social media is everything You are confusing…

Read More

5 Ways to Improve Your Startup’s Social Media Presence

It’s never easy being the new kid on the block, especially when that block is some three-billion strong and you have to fight for every shred of attention, expressed of course in likes, follows, and shares. Nevertheless, social media has become one of the most powerful (if not the most powerful) mass media marketing tools…

Read More

Tips for Attracting Top Talent to Your Startup

Hiring Tips

Running a business is difficult on its own, but finding the right people to hire can be even more demanding. However, there are some useful tips that can help you make sure you stay on the right track and attract top talent to your startup. Check them out. Create an appealing company culture Your company…

Read More

5 Most Important Hires for Your Small Business

business hiring

As a small-business owner dealing with growing competition, you’re likely tempted to keep the reins of your business firmly in your hands alone. After all, you’re the one who has built the company from the ground up, and you want to make sure that everything is done is in line with your values, your brand’s…

Read More

Make Your Ecommerce Growth More Sustainable

ecommerce

Electronic commerce, otherwise known as ecommerce, has reshaped the way people buy and sell products and services online. Nowadays, ecommerce is the most popular way to make transactions over the Internet. Needless to say, there are a lot of ecommerce businesses these days, which makes the online market rather crowded and highly competitive. Nevertheless, a…

Read More

Social Marketing Strategies every Business Owner should be Using

Social Marketing Strategies every Business Owner should be Using

Did you know that Facebook has gained more than 2 billion monthly active users? With 1.5 billion registered accounts, YouTube is the second most popular social network, while Instagram is seventh-ranked with 800 million users. So, what do these statistics tell us? The turbulent world of social media is growing at an astounding rate and…

Read More

5 Ways to Improve Your Networking Skills

5 Ways to Improve Your Networking Skills

When running your own business establishing mutually beneficial relationships with other businesspeople is something you simply have to do. Not only that this can help you bring in more clients it also gives you a chance to meet people who could help you take your business to the next level. However, it’s not all about…

Read More

5 Social Media Metrics Your Business Needs to Track

Today, social media has become an integral part of our daily lives. It has rooted itself so deeply into our personal culture that nowadays we simply can’t imagine what life would be like without it. What’s more, business around the world are turning to social media in order to conduct their online marketing strategies. The…

Read More